AI Prompts

🏡 1. Descriptive Listing Prompt

Prompt:

You are a real estate copywriter. Write a detailed, persuasive listing description for a single-family home.
Details:

Bedrooms: [#]

Bathrooms: [#]

Location: [City, State or Neighborhood]

Key features: [e.g., open floor plan, new kitchen, fenced backyard, hardwood floors]

Price range: [Optional]

Instructions:

Begin with a warm, inviting introduction (1–2 sentences).

Include 3–4 short paragraphs highlighting interior, exterior, and lifestyle benefits.

End with a strong call to action encouraging a showing.

Tone: Professional, friendly, and trustworthy.

💫 2. Lifestyle-Oriented Prompt

Prompt:

Act as a luxury lifestyle marketer. Write real estate copy for a single-family home in [Neighborhood].
Emphasize what life feels like in this community—nearby parks, cafes, schools, and local culture.
Tone: Emotional, vivid, and aspirational.
Length: About 150–200 words.
Goal: Help potential buyers imagine their daily life there.

🏠 3. Luxury Property Prompt

Prompt:

You are a high-end real estate marketer. Write elegant property copy for a luxury single-family home priced at [price].

Include:

Architectural style and design highlights

Premium materials and finishes

Unique amenities (e.g., wine cellar, infinity pool, smart home system)

Tone: Sophisticated, refined, and aspirational—avoid clichés like “dream home.”
Format: 2–3 short paragraphs + 1 call-to-action sentence.

🌿 4. Family-Focused Prompt

Prompt:

Write a warm, family-friendly real estate description for a single-family home perfect for families with kids.

Details:

Location: [Neighborhood/City]

Key family features: [e.g., fenced yard, playroom, nearby schools, community park]

Tone: Comforting, heartfelt, and down-to-earth.
Goal: Make buyers imagine raising a family there.

🌇 5. First-Time Buyer Prompt

Prompt:

Write approachable, encouraging real estate copy for a single-family home ideal for first-time buyers.

Focus on: Affordability, ease of ownership, and convenience.
Tone: Supportive, optimistic, and conversational.
Call to Action: Invite them to take the first step toward homeownership.
Length: Around 120 words.

🌅 6. Neighborhood Spotlight Prompt

Prompt:

Create a real estate listing that highlights both the property and its community.

Include:

Neighborhood name: [Neighborhood]

Local highlights: [schools, restaurants, parks, shopping, commute options]

Home details: [# bedrooms, # baths, key features]

Tone: Informative yet inviting.
Structure:

Intro describing the home.

Paragraph about the neighborhood lifestyle.

Closing with viewing invitation.

⚙️ 7. Renovated/Updated Home Prompt

Prompt:

Write energetic, engaging real estate copy for a newly renovated single-family home.

Renovations: [List updates—new roof, kitchen remodel, flooring, etc.]
Buyer appeal: [Modern finishes, move-in ready, low maintenance]

Tone: Fresh, upbeat, and confident.
Output: 2 paragraphs + bullet list of top upgrades.

🌴 8. Vacation or Second Home Prompt

Prompt:

Write inviting, aspirational copy for a single-family vacation home located in [location].

Focus on: Tranquility, views, local recreation, and comfort.
Tone: Relaxed, dreamy, and sensory—describe what the buyer sees, hears, and feels.
Length: 150–200 words.
Goal: Make readers picture themselves unwinding there.

🏘️ 9. Investor Appeal Prompt

Prompt:

You’re a real estate marketing professional. Write property copy that appeals to investors.

Details:

Property type: Single-family

Location: [Neighborhood/City]

Price: [Optional]

Rental potential or yield: [Include if available]

Tone: Businesslike, data-oriented, and concise.
Goal: Highlight ROI potential, low maintenance, and location value.
Output: 2 paragraphs max.

✍️ 10. Emotional Storytelling Prompt

Prompt:

Write a story-driven real estate description that helps buyers emotionally connect with a single-family home.

Technique: Describe small, relatable moments (e.g., morning coffee on the porch, kids playing in the yard, hosting family dinners).
Tone: Heartfelt, warm, and sensory-rich.
Goal: Evoke feelings of home, comfort, and belonging.
Length: 180–220 words.